Boucheron was a family business; after the death of its founder Frédéric Boucheron in 1902, his descendants took over the business. In 1994, the family business shifted to a more global approach with its selling out to Schweizerhall. t has 34 boutiques worldwide and an online e-commerce website launched in 2007.
In Boucheron’s designs, you will find the consciousness and the strangeness arouse wonder when we do not understand: aesthetic imagination when we do.
